Internet Marketing

Internet marketing concentrates on:

• Your Website
• Your Google Places Page
• Your Yahoo Local Page
• Your Bing Local Page
• Citations and Reviews
• Pay Per Click

 internet marketing harrisburg

Harrisburg video Marketing

Harrisburg video Marketing

 Your Website

Of course , search engine visibility can have a tremendous impact on your  website's traffic. If you already have a website, you know that traffic can directly effect your companies profits. The goal is simple: get more sales, and knowing what to do is half of that battle. Doing it is the other half.

Since search engines are always updating their algorithms to be their industry leader, the positioning of your website can bounce all over the place. With proper tracking of keywords, you will be able to notice trends of increase or decrease, helping you identify which changes were beneficial, and which harmed your company

Well, if you know anything about ranking a website on the Internet, it’s a process called Search Engine Optimization (SEO). A search engine looks at lots  factors, probably in the hundreds, to prioritize all the web pages it indexes.

To rank a website consistently on top you need quality inbound links and a decent website.  High quality links make you relevant to the search engines, combined with high quality content,the higher you rank. Period.

Google Places  Yahoo Local   Bing Local

Now if you’re searching for Harrisburg pizza delivery, on Google you’ve noticed a little map show up and shows you local businesses around your area. Google created 50 million web pages for every business they could find in the U.S. The birth of Google Places.

Your business had one and it's perobably helped you already. BUT, have you claimed your page? Have you optimized your page? Did you know you had a page?

The BIG difference here is WHAT Google is ranking. They are not ranking website, but rather businesses. So how does Google decide what business should be shown when there is only a possible of 10 spots? We all know there are more than 10 pizza companies in Harrisburg worthy of being on this page.

So what’s the secret for Google Places?

Claim your page and get it verified, optimized with photos, videos, and citations and reviews or you could just have 6Horse Marketing do it for you.

It’s a quality business that people are happy to recommend that provide a value-added product or service to the appropriate audience located in the right place for the largest target audience.
WHAT?

Citations and Reviews.

A citations is merely a reference or mention of said business.
A review is merely a digital form of word of mouth..

Therefore the more the business is discussed and referenced, the higher you tend to rank in Google places. Oh yeah and Google places is mobile, it works with smartphones.

But it’s not just any review or citation. The authority and trust assigned to those reviews and citations make the difference, just like how 30 links can out rank 1000.

You need to have citations and reviews from highly trusted local and theme related websites.

Pay Per Click/Impression

Is paid advertising on the internet. 6Horse Marketing can set up and run your pay per click campaign.

If you’re a local business owner and you want to learn more, call me Tim McGovern at 717 425-8762 and we can get started. 

Harrisburg video Marketing

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