Paid Advertising
Pay per click (PPC) is an internet advertising model used on websites, where advertisers
pay their host only when their ad is clicked. With search engines, advertisers typically bid on keyword
phrases relevant to their target market. Pay Per Click from Wikipedia
Pay Per Impression is a model where you pay for every time your ad is viewed, an impression.
Commonly used on larger,high traffic sites.
Both have the potential to really increase sales if used properly. 6Horse Marketing can create and run a online
campaign for a lot less than you think.
Every business should try paid advertising online to be able to judge it's effectiveness. Many campaigns can be
set up to provide trackable results. Call me and let's talk about what it can do for
you. Tim McGovern 717
425-8762
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