Text Marketing For Nightclubs
There's no more powerful tool than text message marketing when it comes to reaching customers,
especially in the bar and nightclub industry. Here's how text message marketing with Opt It can benefit your client
relationships and take them to the next level:
“…...text messages are simple and firmly
integrated with consumers' daily lives. Your text message and branding sits there right among conversations with
family and friends. With this kind of cut through, a targeted text message, such as a relevant mobile coupon, can
generate consumer interest quickly.”
(Adweek, March 31, 2010, Forget Apps, Text Still Reigns in Mobile)
Reach your members immediately
On a slow night, send out a VIP deal and watch as people walk in the door.
Age gate
Ask your members for their birthday before they can even receive your messages.
Send out exclusive invites and offers
Make your VIP list feel special and let them know about exclusive events and specials before anyone
else.
Spread the word about upcoming events
Get members to commit to events well in advance to help with planning.
Generate a guest list for the door
Have members RSVP through text and generate a VIP list for the doorman to check.
Incorporate text messaging to your marketing mix
Combine this tool with your printed ads, emails, Facebook, MySpace, TV and radio ads and track the success
of these campaigns.
Obtain pertinent demographic information
Use our sign up form widget to gain information such as customer birthday and send them a special on that
day.
Track the success of your mobile campaign
The software provides you with statistical information regarding the activity associated with your text
campaign.
Target only those members that want to receive your info
Our tool requires members to opt-in to receive your messages, so advertising budgets are spent wisely.
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